Marketing management for the hospitality industry : A strategic approach /
Reich, Allen Z.
Marketing management for the hospitality industry : A strategic approach / Allen Z. Reich - New York : John Wiley & Sons, 1997 - XIX,530 p.
0471310123 (acid-free paper)
Hospitality industry--Marketing.
Công nghiệp du lịch Marketing
647.94/068/8 / REI 1997
Marketing management for the hospitality industry : A strategic approach / Allen Z. Reich - New York : John Wiley & Sons, 1997 - XIX,530 p.
0471310123 (acid-free paper)
Hospitality industry--Marketing.
Công nghiệp du lịch Marketing
647.94/068/8 / REI 1997
