Broadcasting/cable and beyond : an introduction to modern electronic media /

Dominick, Joseph R.

Broadcasting/cable and beyond : an introduction to modern electronic media / Joseph R. Dominick, Barry L. Sherman, Gary A. Copeland. - 3rd ed. - New York : |b McGraw-Hill, |c c1996. - xvi, 493 p. : |b ill. (some col.) ; |c 26 cm. - McGraw-Hill series in mass communication .

Includes bibliographical references and index.

0070179883


Broadcasting |z United States.
Cable television |z United States.
Telecommunication |z United States.

Mỹ Phát thanh Truyền hình Truyền thông vô tuyến

384.54 / DOM 1996