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Consumer behavior /

Berkman, Harold W.

Consumer behavior / Harold W. Berkman, Jay D. Lindquist, M. Joseph Sirgy - Lincolnwood, Ill. : NTC Business books, 1997 - 626 p.

ISBN: 0844236748

Subjects--Topical Terms:
Consumer behavior.
Kinh doanh
Marketing
Phân phối lưu thông
Quản lý kinh doanh
Thương nghiệp
Business Administration

Dewey Class. No.: 658.8342 / BER 1997

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