Visual selling : capture the eye and the customer will follow /

LeRoux, Paul

Visual selling : capture the eye and the customer will follow / Paul LeRoux and Peg Corwin - Hoboken, N.J. : John Wiley & Sons, c2007 - xvii, 248 p. : ill. ; 24 cm

Includes bibliographical references (p. 241) and index

The seller as focal point -- What is your buyer looking at? -- Now that you have their attention, what should you do? -- Q & A : thinking visually and verbally in post-pitch situations -- The big 12 derailing details -- Eliminating decks and del

0471793612 (cloth) 9780471793618 (cloth)

2006-036778

GBA714131 2bnb

013678006 Uk


Sales presentations
Selling--Psychological aspects
Visual communication--Technique
Business Administration
Tâm lý khách hàng
Nghệ thuật bán hàng
Bán hàng

HF5438.8.P74 / L47 2007

658.85 / LER 2007