The sociology of consumption : a global approach /
Stillerman, Joel (Sociologist)
The sociology of consumption : a global approach / Joel Stillerman. - Malden, MA : Polity press, [2015] - 225 pages ; 23 cm
Includes bibliographical references and index.
Introduction -- Marketing and retail from the modern period until the postwar era of mass consumption -- Market fragmentation and globalization -- Consumption, status, and class -- Gender and race at the margins and center of consumption -- The
9780745661278 (hardback : alk. paper) 9780745661285 (pbk. : alk. paper)
2014-038635
Consumption (Economics)--Social aspects.
Consumer behavior.
Tiếp thị (Marketing)--Khía cạnh xã hội
Bán lẻ--Khía cạnh xã hội
Hành vi người tiêu dùng
Xã hội học--Khía cạnh kinh tế
HC79.C6 / S755 2015
306.3 / STI 2015
The sociology of consumption : a global approach / Joel Stillerman. - Malden, MA : Polity press, [2015] - 225 pages ; 23 cm
Includes bibliographical references and index.
Introduction -- Marketing and retail from the modern period until the postwar era of mass consumption -- Market fragmentation and globalization -- Consumption, status, and class -- Gender and race at the margins and center of consumption -- The
9780745661278 (hardback : alk. paper) 9780745661285 (pbk. : alk. paper)
2014-038635
Consumption (Economics)--Social aspects.
Consumer behavior.
Tiếp thị (Marketing)--Khía cạnh xã hội
Bán lẻ--Khía cạnh xã hội
Hành vi người tiêu dùng
Xã hội học--Khía cạnh kinh tế
HC79.C6 / S755 2015
306.3 / STI 2015
