Transnational management : text, cases, and readings in cross-border management /

Bartlett, Christopher A., 1943-

Transnational management : text, cases, and readings in cross-border management / Christopher A. Bartlett, Sumantra Ghoshal, Julian Birkinshaw. - 4th ed. - Boston : McGraw-Hill, 2004. - xiii, 850 p. : ill. ; 24 cm.

Includes bibliographical references and index.

0072482761 (alk. paper)

2003-052671


International business enterprises--Management

Quản lý điều hành Doanh nghiệp kinh doanh quốc tế Business Administration Strategic planning

HD62.4 / .B365 2004

658/.049 / BAR 2004