Introduction to mass communication : media literacy and culture /

Baran, Stanley J.

Introduction to mass communication : media literacy and culture / Stanley Baran. - 6th ed. - New York : McGraw-Hill Higher Education, c2010. - xxiv, 450, [42] p. : col. ill. : 28 cm.

Includes bibliographical references (p. R-1 - R-12) and index.

9780073378909 (alk. paper) 0073378909 (alk. paper)

2008-045663


Mass media.
Mass media and culture.
Media literacy.
Phương tiện truyền thông
Văn hóa đại chúng
Truyền thông viết
Sociology.
Communication.

P90 / .B284 2010b

302.23 / BAR 2010