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Applications in basic marketing : Clippings from the popular business press /

Perreault, William D.

Applications in basic marketing : Clippings from the popular business press / William D. Perreault, E. Jerome McCarthy - 2005-2006 edition - Boston : McGraw-Hill, 2005 - 215 p.

ISBN: 0072864710

Subjects--Topical Terms:
Kinh doanh
Quản trị kinh doanh
Tiếp thị
Business Administration
Marketing--Management.

Dewey Class. No.: 658.8 / PER 2005

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Applications in basic marketing : Clippings from the popular business press /

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