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Le plan marketing-communication digital : préparer, déployer et piloter son plan web marketing /

Pommeray, Denis

Le plan marketing-communication digital : préparer, déployer et piloter son plan web marketing / Denis Pommeray - Malakoff : Dunod, 2016 - 197 p. ; 22 cm - Marketing /Communication .

ISBN: 9782100729623

Subjects--Topical Terms:
Marketing digital
Communication en marketing
Tiếp thị kỹ thuật số
Truyền thông tiếp thị

Dewey Class. No.: 658.872 / POM

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Le plan marketing-communication digital : préparer, déployer et piloter son plan web marketing /

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