MARC details
000 -LEADER |
fixed length control field |
01341nam a2200385 a 4500 |
001 - CONTROL NUMBER |
control field |
vtls000153840 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
VRT |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20240802184746.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
220506s2004 inua 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
471470643 |
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
Level of rules in bibliographic description |
202205100943 |
Level of effort used to assign nonsubject heading access points |
yenh |
Level of effort used to assign subject headings |
202205100942 |
Level of effort used to assign classification |
yenh |
-- |
202205061106 |
-- |
thupt |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
VNU |
041 1# - LANGUAGE CODE |
Language code of text/sound track or separate title |
eng |
044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE |
MARC country code |
US |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.802 |
Item number |
BER 2004 |
Edition information |
23 |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
658.802 |
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
BER 2004 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Berry, Michael J. A. |
245 10 - TITLE STATEMENT |
Title |
Data mining techniques : |
Remainder of title |
for marketing, sales, and customer relationship management / |
Statement of responsibility, etc. |
Michael J.A. Berry, Gordon S. Linoff. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Indianapolis : |
Name of publisher, distributor, etc. |
Wiley , |
Date of publication, distribution, etc. |
2004 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
643 p. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Why and what is data mining? -- The virtuous cycle of data mining -- Data mining methodology and best practices -- Data mining applications in marketing and customer relationship management -- The lure of statistics: data mining using familiar t |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Data mining. |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Business |
General subdivision |
Data processing. |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Data processing. |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Quản trị kinh doanh |
General subdivision |
Xử lý dữ liệu |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Tiếp thị |
General subdivision |
Xử lý dữ liệu |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Khai phá dữ liệu |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Linoff, Gordon. |
900 ## - LOCAL FIELDS |
a |
True |
925 ## - LOCAL FIELDS |
a |
G |
926 ## - LOCAL FIELDS |
a |
0 |
927 ## - LOCAL FIELDS |
a |
SH |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Sách, chuyên khảo, tuyển tập |