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Marketing strategy : text and cases / O.C. Ferrell, Michael D. Hartline.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Mason, OH : South-Western/Cengage Learning, c2014.Edition: 6th edDescription: xxvi, 587 p. : ill. (some col.), map ; 26 cmISBN:
  • 9781285073040 (pbk.)
  • 1285073045 (pbk.)
Subject(s): DDC classification:
  • 658.8 FER 2014 23
LOC classification:
  • HF5415.13 .M3586 2014
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Holdings
Item type Current library Call number Status Date due Barcode
Sách, chuyên khảo, tuyển tập Phòng DVTT Tổng hợp Kho tham khảo 658.8 FER 2014 (Browse shelf(Opens below)) Available 00041001278

Includes bibliographical references and indexes.

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