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Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: Boston, Mass. : McGraw-Hill/Irwin, c2007.Edition: 2nd edDescription: xxxiii, 425, G5, CN16, CR2, I28 p. : ill. (chiefly col.), col. map ; 28 cmISBN:
  • 0072999896 (alk. paper)
  • 0073215740
  • 9780072999891
  • 9780073215747
Subject(s): DDC classification:
  • 658.8 KER 2007 22
LOC classification:
  • HF5415 .K452 2007
Online resources:
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Sách, chuyên khảo, tuyển tập Phòng DVTT Tổng hợp Kho tham khảo 658.8 KER 2007 (Browse shelf(Opens below)) 1 Available 00041000648
Sách, chuyên khảo, tuyển tập Phòng DVTT Tổng hợp Kho tham khảo 658.8 KER 2007 (Browse shelf(Opens below)) 2 Available 00041000649

Includes bibliographical references (p. CN-CN16) and indexes.

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