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Youthnation : building remarkable brands in a youth-driven culture / Matt Britton.
Material type:
TextLanguage: English Publication details: Hoboken, New Jersey : John Wiley & Sons, [2015]Description: xxv, 292 pages : illustrations ; 24 cmISBN: - 9781118981146 (hardback)
- 1118981146 (hardback)
- Youth nation
- Young adult consumers
- Marketing
- Advertising
- Target marketing
- Young adults -- Attitudes
- Young adults -- Conduct of life
- Advertising
- Marketing
- Target marketing
- Young adult consumers
- Young adults -- Attitudes
- Young adults -- Conduct of life
- Người tiêu dùng
- Tiếp thị
- Quảng cáo
- Thanh niên -- Thái độ
- Business Administration
- 658.827 BRI 2015 23
- HF5415.332.Y66 B75 2015
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Sách, chuyên khảo, tuyển tập | Phòng DVTT KHTN & XHNV Kho Nhân văn tham khảo | 658.827 BRI 2015 (Browse shelf(Opens below)) | Available | 02041001738 | ||
| Sách, chuyên khảo, tuyển tập | Phòng DVTT Tổng hợp Kho tham khảo | 658.827 BRI 2015 (Browse shelf(Opens below)) | Available | 00041002664 |
Includes bibliographical references (pages 259-266) and index.
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