Shook, Dale N. <br/><br/>
Instrutor's resource manual :  marketing management : the millennium edition Philip Kotler / 
Dale N. Shook 
 - New Jersey :  Prentice Hall, Inc.,  2000 
 - 329 p. 
<br/><br/><label>ISBN: </label>013013595x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management--Study and teaching (Higher)<br/>Tiếp thị<br/>Quản lý tiếp thị<br/>Marketing<br/>Business Administration
<br/><br/><label>Dewey Class. No.: </label>658.8  / SHO 2000