Reinventing giants : how Chinese global competitor Haier has changed the way big companies transform /
Bill Fischer, Umberto Lago, and Fang Liu ; foreword by Alexander Osterwalder.
- First edition.
- San Francisco, CA : Jossey-Bass, [2013]
- xi, 288 pages : illustration ; 24 cm
Includes bibliographical references (pages 249-260) and index.
9781118602232 (cloth)
2012-048779
Haier (Corporation)
Household appliances industry--Management--China--Case studies. International business enterprises--Management.--China Công nghiệp gia dụng--Quản lý--Trung Quốc Doanh nghiệp quốc tế--Quản lý--Trung Quốc