Boone, L.E. Contemporary marketing / Louis E. Boone - 7th ed. - Orlandok : Harcourt Brace Jovanich, 1992 - 683 p. Subjects--Topical Terms: EconomicMarketingKinh tếMarketingQuản lý tiếp thịBusiness Administration Dewey Class. No.: 658.8 / BOO 1992