TY  - BOOK
AU  - Marchand,Roland
TI  - Advertising the American dream: making way for modernity, 1920-1940 
SN  - 0520058852
U1  - 659.1/0973 19
PY  - 1985///
CY  - Berkeley
PB  - University of California Press
KW  - Advertising
KW  - United States
KW  - History
KW  - Publicité
KW  - États-Unis
KW  - Histoire
KW  - Quảng cáo
KW  - Hoa Kỳ
N1  - Includes bibliographical references (pages 365-418) and index
ER  -