Rodman, George R., 1948-

Mass media in a changing world : history, industry, controversy / George Rodman. - 2nd ed. - Boston : McGraw Hill, c2008. - xxix, 576 p. : ill. (chiefly col.), col. map ; 28 cm. + 1 DVD-ROM (4 3/4 in.)

Includes bibliographical references (p. 527-538) and index.

9780073511900 (text only : pbk. : alk. paper) 0073511900 (text only : pbk. : alk. paper) 9780073342993 (set) 0073342998 (set)

2006-047075


Mass media.
Phương tiện truyền thông
Truyền thông đại chúng
Đa phương tiện
Communication.
Sociology.

P90 / .R596 2008

302.23 / ROD 2008