TY  - BOOK
AU  - Rodman,George R.
TI  - Mass media in a changing world: history, industry, controversy 
SN  - 9780073511900 (text only : pbk. : alk. paper)
AV  - P90 .R596 2008
U1  - 302.23 22
PY  - 2008///
CY  - Boston
PB  - McGraw Hill
KW  - Mass media
KW  - Phương tiện truyền thông
KW  - Truyền thông đại chúng
KW  - Đa phương tiện
KW  - Communication
KW  - Sociology
N1  - Includes bibliographical references (p. 527-538) and index
UR  - http://www.loc.gov/catdir/enhancements/fy0703/2006047075-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy0703/2006047075-t.html
ER  -