Futrell, Charles. <br/><br/>
ABC's of relationship selling through service / 
Charles M. Futrell. 
 - 9th ed. 
 - Boston, Mass. :  McGraw-Hill/Irwin,  c2007. 
 - xx, 539 p. :  ill. ;  25 cm. +  1 CD-ROM (4 3/4 in.) 
 - The McGraw-Hill/Irwin series in marketing .
<br/><br/>Includes bibliographical references (p. 527-53) and index. 
<br/><br/><label>ISBN: </label>007310132X (alk. paper) 9780073101323 (alk. paper) 
<br/><br/><label>LCCN: </label>2005-049623 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling.<br/>Quản lý tiếp thị<br/>Bán hàng<br/>Business Administration<br/>Corporate governance
<br/><br/><label>LC Class. No.: </label>HF5438.25  / .F868 2007 
<br/><br/><label>Dewey Class. No.: </label>658.85  / FUT 2007