The new rules of sales and service : how to use agile selling, real-time customer engagement, big data, content, and storytelling to grow your business /
David Meerman Scott.
- Revised and expanded edition.
- Hoboken, New Jersey : Wiley, 2016.
- xi, 292 pages ; 24 cm
Revised edition of the author's The new rules of sales and service, 2014. Includes index.
9781119272427 (paperback)
2016-012015
Selling. Customer services. Internet marketing. Big data. BUSINESS & ECONOMICS / Sales & Selling. BUSINESS & ECONOMICS / Marketing / General. Bán hàng Dịch vụ khách hàng Tiếp thị Internet Tiếp thị (Marketing)