Coope, Donald R. <br/><br/>
Marketing research / 
Donald R. Coope, Pamela S. Schindler 
 - New York :  McGraw-Hill/Irwin,  2006 
 - 790 p. 
<br/><br/><label>ISBN: </label>9780073054308 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>Marketing--Nghiên cứu<br/>Tiếp thị
<br/><br/><label>Dewey Class. No.: </label>658.83  / COO 2006