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Marketing research essentials / Carl McDaniel Jr., Roger Gates. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Preschool;
Language: English
Publication details: Hoboken, NJ : J. Wiley, c2004
Availability: Items available for loan: Phòng DVTT KHTN & XHNV (1)Call number: 658.8/3 MCD 2004. Phòng DVTT Tổng hợp (2)Call number: 658.8/3 MCD 2004, ...

Marketing research essentials / Carl McDaniel Jr., Roger Gates. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Preschool;
Language: English
Publication details: Hoboken, N.J. : John Wiley, c2006
Availability: Items available for loan: Phòng DVTT Tổng hợp (1)Call number: 658.8/3 McD 2006.

Principles of marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Cincinnati, Ohio : College Division, South-Western Pub. Co., c1992
Availability: Items available for loan: Phòng DVTT KHTN & XHNV (1)Call number: 658.8 LAM 1992.

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