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Predicting market success : new ways to measure customer loyalty and engage consumers with your brand / Robert Passikoff. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hoboken, N.J. : John Wiley & Sons, 2006
Availability: Items available for loan: Phòng DVTT Tổng hợp (2)Call number: 658.8/343 PAS 2006, ...

Sell the brand first : how to sell your brand and create lasting customer loyalty / by Dan Stiff. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : McGraw-Hill, c2006
Availability: Items available for loan: Phòng DVTT Tổng hợp (1)Call number: 658.8/27 STI 2006.

The ultimate question 2.0 : how net promoter companies thrive in a customer-driven world / Fred Reichheld with Rob Markey. by
Edition: Rev. and expanded ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business Press, c2011
Availability: Items available for loan: Phòng DVTT HT2 (2)Call number: 658.8/72 REI 2011, ... Phòng DVTT Tổng hợp (1)Call number: 658.8/72 REI 2011. Trung tâm Thư viện và Tri thức số (1)Call number: 658.8/72 REI 2011.

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