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008 1012070607s2000 nyua b 001 0 eng
010 _a00-268043
020 _a0471353922 (acid-free paper)
035 _aVNU050064807
039 9 _a201809191704
_bhaultt
_c201608171846
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041 _aeng
044 _aUS
050 0 0 _aHF5415.13
_b.D314 2000
082 0 0 _a658.8
_bDAL 2000
_214
090 _a658.8
_bDAL 2000
094 _a65.21
100 1 _aDalrymple, Douglas J.
245 1 0 _aBasic marketing management /
_cDouglas J. Dalrymple, Leonard J. Parsons
250 _a2nd ed.
260 _aNew York :
_bWiley,
_cc2000
300 _axiii, 341 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_xManagement.
650 0 _aQuản lý doanh nghiệp
650 0 _aThị trường
650 0 _aTiếp thị
650 0 _aBusiness Administration
700 1 _aParsons, Leonard J.
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/wiley031/00268043.html
856 4 _3Table of Contents
_uhttp://www.loc.gov/catdir/toc/onix02/00268043.html
900 _aTrue
911 _aHoàng Yến
912 _aTrương Kim Thanh
925 _aG
926 _a0
927 _aSH
942 _1
999 _c311156
_d311156