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008			1012070124s1984 maua b 001 0 eng
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039		9	_a201809241614 _bhaianh _c201608171852 _dhaianh _c201502080255 _dVLOAD _y201012070231 _zVLOAD
041			_aeng
044			_aUS
050	0	0	_aHF5415 _b.D64 1984
082	0	0	_a658.82 _bDOM 1984 _223
090			_a658.82 _bDOM 1984
100	1		_aDommermuth, William P.
245	1	0	_aPromotion : _banalysis, creativity, and strategy / _cWilliam P. Dommermuth.
260			_aBoston, Mass. : _bKent Pub. Co., _cc1984.
300			_axvii, 745 p. : _bill. ; _c25 cm.
504			_aIncludes bibliographical references and index.
650		0	_aAdvertising.
650		0	_aConsumers.
650		0	_aMarketing.
650		0	_aSales promotion.
650		0	_aBusiness Administration
650		0	_aTiếp thị
650		0	_aQuảng cáo
650		0	_aQuản trị doanh nghiệp
650		0	_aMarketing
650		0	_aKhách hàng
900			_aTrue
911			_aHoàng Thị Hoà
912			_aHoàng Yến
925			_aG
926			_a0
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942			_1
999			_c311671 _d311671