000			03227cam a2200613 i 4500
001			vtls000151495
003			VRT
005			20240802185734.0
008			190419s2015 njua 001 0 eng d
010			_a2014-958469
020			_a9781119016090
020			_a1119016096
035			_a(OCoLC)ocn891126236
035			_a18393497
039		9	_a201906121734 _bhaultt _c201905301734 _dbactt _y201904191555 _zlamlb
040			_aBTCTA _beng _cBTCTA _erda _dGK8 _dTOH _dGK8 _dOQX _dYDXCP _dTNH _dMNW _dOCLCF _dDLC
041			_aeng
042			_alccopycat
044			_aUS
050	0	0	_aHF5718 _b.S524 2015
082	0	4	_a658.872 _bSHR 2015 _222
090			_a658.872 _bSHR 2015
100	1		_aShreves, Ric.
245	1	0	_aSocial media optimization for dummies / _cby Rick Shreves with Michelle Krasniak.
260			_aHoboken, NJ : _bFor Dummies, _c[2015]
260			_c�2015
300			_axii, 344 pages : _billustrations ; _c23 cm.
490	1		_a--For dummies
500			_aIncludes index.
505	0		_aGetting started with social media optimization. Building the foundations of social media optimization -- SMO is the new SEO -- Starting your SMO journey -- The push and pull of SMO. Driving traffic to your website -- Widening your reach -- Raising awareness of your social media presence -- Leveraging social media with your website. Integrating social media tools -- Inspiring user engagement -- Implementing social media standards and protocols -- Mastering practical SMO. Promoting your content -- Using SMO to sell products or services -- Enriching events with social media -- Building your brand and establishing expertise -- Managing reputation -- Creating a crisis management resource -- Building your social media presence. Integrating SMO into your workflow -- Finding your followers -- Tapping into the Vox Populi -- Tracking progress and measuring success -- The part of tens. Ten rules of social media optimization -- Ten tools for managing your social media presence.
650		0	_aSocial media.
650		0	_aBusiness communication.
650		0	_aInternet marketing.
650		7	_aBusiness communication. _2fast _0(OCoLC)fst00842419
650		7	_aInternet marketing. _2fast _0(OCoLC)fst00977272
650		7	_aSocial media. _2fast _0(OCoLC)fst01741098
650		0	_aPh����ng ti��»‡n truy��»n th����ng x���� h��»™i
650		0	_aGiao ti���p kinh doanh
650		0	_aGiao ti���p trong qu���n l����
650		7	_aTi���p th��� Internet
700	1		_aKrasniak, Michelle.
830		0	_a--For dummies.
856	4	2	_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1606/2014958469-b.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1606/2014958469-d.html
856	4	1	_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy1606/2014958469-t.html
906			_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg
925	0		_aacquire _b2 shelf copies _xpolicy default
925			_aG
926			_a0
927			_aSH
942			_c14
955			_brm08 2015-11-07 z-processor _irm04 2015-12-07 to BCCD
955			_apc24 2014-12-03
999			_c377131 _d377131