Social media optimization for dummies / (Record no. 377131)

MARC details
000 -LEADER
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001 - CONTROL NUMBER
control field vtls000151495
003 - CONTROL NUMBER IDENTIFIER
control field VRT
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240802185734.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190419s2015 njua 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2014-958469
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781119016090
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1119016096
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocn891126236
035 ## - SYSTEM CONTROL NUMBER
System control number 18393497
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201906121734
Level of effort used to assign nonsubject heading access points haultt
Level of effort used to assign subject headings 201905301734
Level of effort used to assign classification bactt
-- 201904191555
-- lamlb
040 ## - CATALOGING SOURCE
Original cataloging agency BTCTA
Language of cataloging eng
Transcribing agency BTCTA
Description conventions rda
Modifying agency GK8
-- TOH
-- GK8
-- OQX
-- YDXCP
-- TNH
-- MNW
-- OCLCF
-- DLC
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE
MARC country code US
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5718
Item number .S524 2015
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Item number SHR 2015
Edition information 22
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.872
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) SHR 2015
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Shreves, Ric.
245 10 - TITLE STATEMENT
Title Social media optimization for dummies /
Statement of responsibility, etc. by Rick Shreves with Michelle Krasniak.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, NJ :
Name of publisher, distributor, etc. For Dummies,
Date of publication, distribution, etc. [2015]
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. �2015
300 ## - PHYSICAL DESCRIPTION
Extent xii, 344 pages :
Other physical details illustrations ;
Dimensions 23 cm.
490 1# - SERIES STATEMENT
Series statement --For dummies
500 ## - GENERAL NOTE
General note Includes index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Getting started with social media optimization. Building the foundations of social media optimization -- SMO is the new SEO -- Starting your SMO journey -- The push and pull of SMO. Driving traffic to your website -- Widening your reach -- Raising awareness of your social media presence -- Leveraging social media with your website. Integrating social media tools -- Inspiring user engagement -- Implementing social media standards and protocols -- Mastering practical SMO. Promoting your content -- Using SMO to sell products or services -- Enriching events with social media -- Building your brand and establishing expertise -- Managing reputation -- Creating a crisis management resource -- Building your social media presence. Integrating SMO into your workflow -- Finding your followers -- Tapping into the Vox Populi -- Tracking progress and measuring success -- The part of tens. Ten rules of social media optimization -- Ten tools for managing your social media presence.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business communication.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business communication.
Source of heading or term fast
Authority record control number or standard number (OCoLC)fst00842419
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Internet marketing.
Source of heading or term fast
Authority record control number or standard number (OCoLC)fst00977272
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social media.
Source of heading or term fast
Authority record control number or standard number (OCoLC)fst01741098
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Ph����ng ti��»‡n truy��»n th����ng x���� h��»™i
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Giao ti���p kinh doanh
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Giao ti���p trong qu���n l����
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Ti���p th��� Internet
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Krasniak, Michelle.
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title --For dummies.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy1606/2014958469-b.html">http://www.loc.gov/catdir/enhancements/fy1606/2014958469-b.html</a>
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy1606/2014958469-d.html">http://www.loc.gov/catdir/enhancements/fy1606/2014958469-d.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy1606/2014958469-t.html">http://www.loc.gov/catdir/enhancements/fy1606/2014958469-t.html</a>
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925 0# - LOCAL FIELDS
a acquire
b 2 shelf copies
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925 ## - LOCAL FIELDS
a G
926 ## - LOCAL FIELDS
a 0
927 ## - LOCAL FIELDS
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942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Giáo trình
955 ## - LOCAL FIELDS
b rm08 2015-11-07 z-processor
i rm04 2015-12-07 to BCCD
955 ## - LOCAL FIELDS
a pc24 2014-12-03
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
Sẵn sàng lưu thông       Phòng DVTT KHTN & XHNV Phòng DVTT KHTN & XHNV Kho Nhân văn tham khảo 19/04/2019 0.00 3 658.872 SHR 2015 02041001697 01/07/2024 1 01/07/2024 Sách, chuyên khảo, tuyển tập