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Marketing management : a strategic, decision-making approach / John W. Mullins ... [et al.].

Contributor(s): Material type: TextTextLanguage: English Series: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill, 2005.Edition: 5th edDescription: xxiv, 520 p. : ill. ; 26 cmISBN:
  • 0072863706 (alk. paper)
Subject(s): DDC classification:
  • 658.8 MAR 2005 22
LOC classification:
  • HF5415.13 .M352324 2005
Online resources:
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Holdings
Item type Current library Call number Copy number Status Date due Barcode
Sách, chuyên khảo, tuyển tập Phòng DVTT Tổng hợp Kho tham khảo 658.8 MAR 2005 (Browse shelf(Opens below)) 1 Available A-D0/05062

Includes bibliographical references and index.

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