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Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston : McGraw-Hill/Irwin, c2008
Other title:
  • Consumer behavior & marketing strategy
Online resources:
Availability: Items available for loan: Phòng DVTT Tổng hợp (1)Call number: 658.8/342 PET 2008.

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Tony Blair: Hành trình chính trị của tôi / Tony Blair; Dịch : Nguyễn Minh Vũ, Nguyễn Diệu Anh, Nguyễn Ngọc Ninh, Vũ Bảo Châu; Hiệu đính: Hoàng Xuân by
Material type: Text Text; Literary form: Not fiction
Language: Vietnamese
Publication details: Hà Nội. : Công an nhân dân, 2013
Availability: Items available for loan: Phòng DVTT KHTN & XHNV (2)Call number: 941.085 BLA 2013, ... Phòng DVTT Mễ Trì (1)Call number: 941.085 BLA 2013. Phòng DVTT Tổng hợp (1)Call number: 941.085 BLA 2013.

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Taurus : the making of the car that saved Ford / Eric Taub. by
Material type: Text Text; Nature of contents:
Language: English
Publication details: New York, N.Y., U.S.A. : Dutton, c1991
Availability: Items available for loan: Phòng DVTT KHTN & XHNV (1)Call number: 629.222/2 TAU 1991.

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Relationship selling / Mark W. Johnston, Greg W. Marshall. by
Material type: Text Text; Literary form: Not fiction
Language: English
Publication details: Boston : McGraw-Hill/Irwin, c2008
Online resources:
Availability: Items available for loan: Phòng DVTT HT2 (3)Call number: 658.85 JOH 2008, ... Phòng DVTT KHTN & XHNV (2)Call number: 658.85 JOH 2008, ... Phòng DVTT Mễ Trì (2)Call number: 658.85 JOH 2008, ... Phòng DVTT Ngoại ngữ (2)Call number: 658.85 JOH 2008, ...

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Beyond advertising : Creating value through all customer touchpoints / Yoram (Jerry) Wind, Catharine Findiesen Hays, and The Wharton Future of Advertising Innovation Network. by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hoboken, New Jersey : Wiley, [2016]
Online resources:
Availability: Items available for loan: Phòng DVTT KHTN & XHNV (1)Call number: 659.1 WIN 2016. Phòng DVTT Mễ Trì (3)Call number: 659.1 WIN 2016, ... Phòng DVTT Ngoại ngữ (1)Call number: 659.1 WIN 2016. Phòng DVTT Tổng hợp (2)Call number: 659.1 WIN 2016, ...

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The dollarization discipline : how smart companies create customer value-- and profit from it / Jeffrey J. Fox, Richard C. Gregory. by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Preschool;
Language: English
Publication details: Hoboken, N.J. : Wiley, c2004
Online resources:
Availability: Items available for loan: Phòng DVTT KHTN & XHNV (1)Call number: 658.8 FOX 2004. Phòng DVTT Tổng hợp (1)Call number: 658.8 FOX 2004.

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The experience economy / B. Joseph Pine II, James H. Gilmore. by
Edition: Updated ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Boston, Mass. : Harvard Business Review Press, c2011
Availability: Items available for loan: Phòng DVTT Tổng hợp (1)Call number: 658.56 PIN 2011.

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Tìm hiểu mỹ học Mác-Lênin / Hoài Nam by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Vietnamese
Publication details: H. : Văn hoá, 1979
Availability: Items available for loan: Phòng DVTT KHTN & XHNV (3)Call number: 335.411 HO-N 1979, ... Phòng DVTT Mễ Trì (2)Call number: 335.411 HO-N 1979, ... Phòng DVTT Ngoại ngữ (2)Call number: 335.411 HO-N 1979, ...

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International hotel English / Donald Adamson. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York : Prentice Hall, 1997
Availability: Items available for loan: Phòng DVTT Ngoại ngữ (1)Call number: 428.3/4/024647 ADA 1997.

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Shopping behavior in Asia : what retailers need to know for success in the Far East / Laurent Sausset. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York: Paramount Market Publishing, Inc., 2011
Availability: Items available for loan: Phòng DVTT Tổng hợp (1)Call number: 658.8 SAU 2011.

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Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. by Series: McGraw-Hill/Irwin series in marketing
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Preschool;
Language: English
Publication details: Boston : McGraw-Hill Irwin, c2004
Availability: Items available for loan: Phòng DVTT Tổng hợp (2)Call number: 658.8 HAW 2004, ...

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Lẽ phải của phi lý trí : Lợi ích bất ngờ của công việc phá bỏ những quy tắc logic trong Công việc và Cuộc sống / Dan Ariely ; Ngd. : Trần Quang Hồng, Đào Thị Hương Lan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Vietnamese
Publication details: H. : Thời đại, 2011
Availability: Items available for loan: Phòng DVTT KHTN & XHNV (1)Call number: 153.8/3 ARI 2011. Phòng DVTT Tổng hợp (1)Call number: 153.8/3 ARI 2011.

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Build for change : revolutionizing customer engagement through continuous digital innovation / Alan Trefler. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hoboken, New Jersey : Wiley, [2014]
Online resources:
Availability: Items available for loan: Phòng DVTT Tổng hợp (1)Call number: 658.8/12 TRE 2014.

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Consumer behavior : buying, having, and being / Michael R. Solomon by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Jersey : Pearson Prentice Hall, 2011
Availability: Items available for loan: Phòng DVTT Tổng hợp (17)Call number: 658.8/342 SOL 2011, ... Not available: Phòng DVTT Tổng hợp: Checked out (2).

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Tiếng Anh dịch vụ khách sạn = English For Hotel Service / Hồng Quang, Ngọc Huyên by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: Vietnamese
Publication details: H. : GTVT, 2005
Availability: Items available for loan: Phòng DVTT KHTN & XHNV (2)Call number: 428 HO-Q 2005, ... Phòng DVTT Mễ Trì (2)Call number: 428 HO-Q 2005, ... Phòng DVTT Ngoại ngữ (4)Call number: 428 HO-Q 2005, ...

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101 marketing strategies for accounting, law, consulting, and professional services firms / Troy Waugh. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hoboken, N.J. : Wiley, c2004
Other title:
  • One hundred one marketing strategies for accounting, law, consulting, and professional services firms
Online resources:
Availability: Items available for loan: Phòng DVTT Tổng hợp (2)Call number: 658.8/02 WAU 2004, ...

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Join the conversation : how to engage marketing-weary consumers with the power of community, dialogue, and partnership / Joseph Jaffe. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Hoboken, N.J. : John Wiley & Sons, c2007
Online resources:
Availability: Items available for loan: Phòng DVTT Tổng hợp (1)Call number: 658.8/343 JAF 2007.

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Power up your profits : 31 days to better selling / Troy Waugh. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Preschool;
Language: English
Publication details: Hoboken, N.J. : John Wiley & Sons, c2005
Other title:
  • Power up your profits : thirty-one days to better selling
Online resources:
Availability: Items available for loan: Phòng DVTT Tổng hợp (1)Call number: 658.85 WAU 2005.

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Patrons, clients, and friends : interpersonal relations and the structure of trust in society / S.N. Eisenstadt and L. Roniger. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Cambridge : Cambridge U. press , 1984
Availability: Not available: Phòng DVTT KHTN & XHNV: In transit (1).

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Visual selling : capture the eye and the customer will follow / Paul LeRoux and Peg Corwin by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Preschool;
Language: English
Publication details: Hoboken, N.J. : John Wiley & Sons, c2007
Online resources:
Availability: Items available for loan: Phòng DVTT Tổng hợp (1)Call number: 658.85 LER 2007.

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