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Strategic marketing channel management / Donald J. Bowersox, M. Bixby Cooper

By: Contributor(s): Material type: TextTextLanguage: English Series: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1992Description: xix, 488 p. : ill. ; 24 cmISBN:
  • 0070067570
Subject(s): DDC classification:
  • 658.8 BOW 1992 14
LOC classification:
  • HF5415.129 .B68 1992
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Item type Current library Call number Copy number Status Date due Barcode
Sách, chuyên khảo, tuyển tập Phòng DVTT Tổng hợp Kho tham khảo 658.8 BOW 1992 (Browse shelf(Opens below)) 1 Available A-D0/04087

Includes bibliographical references (p. 458-459) and index.

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