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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins.

By: Contributor(s): Material type: TextTextLanguage: English Publication details: New York: McGraw-Hill/Irwin , 2011Edition: 7th edDescription: xv, 352 p. : ill. ; 26 cmISBN:
  • 9780073381152
Subject(s): DDC classification:
  • 658.8/02  WAL 2011  22
LOC classification:
  • HF5415.13 .W249 2011
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Holdings
Item type Current library Call number Status Date due Barcode
Sách, chuyên khảo, tuyển tập Phòng DVTT Tổng hợp Kho tham khảo 658.8/02 WAL 2011 (Browse shelf(Opens below)) Available 00041001151

Includes bibliographical references and indexes.

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